Zappia's Athletic Products
As an ongoing Assistant Graphic Designer at Zappia's Athletics, I have been in charge of print marketing for hard goods, apparel, and services, as well as designing new apparel for their dozens of clients, and digital marketing. The print marketing campaigns I designed had the biggest positive impact on the revenue from hard goods and helped the company to branch into business apparel to diversify its clientele. I also used misprints and overstocked items to create and test out new designs, primarily for their high school athletics clientele. This allowed the company to generate profit from otherwise unsellable stock and give its clients a preview of the latest designs.
Print Marketing
Digital Marketing
Apparel Design
Details
12 clients | 5 flyers | video marketing | 100+ apparel designs
Medium: flyers (Illustrator/InDesign), apparel design (Illustrator), mock-ups (Photoshop),
video creation (Premiere Pro)
